“He got that ambition, baby, look at his eyes…”

— Kanye West, “Gold Digger”

He needed an investor to help create generational wealth. Big dreams, big promises. Said his idea was the next big thing showed me examples, talked the talk. It was believage, and I did some research myself.

It sounded solid, so I wrote the check. Not because I had money to throw around, but because I saw potential in the idea.

But when roadblocks came, he didn’t pivot. He didn’t rebuild. He redirected my investment into personal optics cleaning up his image, not the business.

All ambition, no structure. No follow-through.

And just like the song says… once he got a glimpse of “getting on,” he forgot who helped him get the door open.

Burned the bridge and built nothing.

And the worst part? It wasn’t even his first time doing it.

I should’ve clocked the signs. His last “business venture” was lowkey a hustle. No licensing, no plan just loud talk and louder strain names. 

Looking back, it wasn’t about the product. It was the pattern. He was always trying to boss up without doing the backend work. Marketing over math. Vibes over viability.

Let’s just say… some patterns eventually catch up especially when they come with a paper trail.